Strategy is Not Only for CEOs and Elite MBAs

Strategy is Not Only for CEOs and Elite MBAs

Your most valuable strategy gurus are right under your nose   A few years ago, I met a former colleague for lunch to catch up. We had worked together at a large Fortune 100 company, and she was a very highly skilled and high performing member of my team, but we...
The Vertical Market Blunder

The Vertical Market Blunder

Companies often mistake vertical markets as good strategy I once joined the executive team of a well-known technology company who was undergoing a massive change. New ownership, leadership, vision and mission, branding and a renewed sense of excitement among the...
What Security Customers Actually Care About

What Security Customers Actually Care About

You may not know them as well as you think The most successful companies in security – the ones that grow at double- and triple-digit rates with big margins, that hold huge parties for their employees at exotic locations because they crush their goals every year, that...
Stop Skipping Strategy

Stop Skipping Strategy

What security businesses get wrong, and how to avoid it If you were to ask most security companies to explain their strategy, you would probably hear something like “Make the world safer” or “Create the best video surveillance solutions in the world” or “Artificial...
Inbox Zero

Inbox Zero

Inbox Zero. The seemingly ideal milestone so many long for while others dismiss as unattainable, overrated or a sign that business is down. I believe it’s important, and it’s one of the many things I love about being a self-employed entrepreneur working strictly on...